Why Sony’s Aerosense VTOL Drones will make US$82.6 million by 2020

“By making it automated, drones will be considerably safer because many of accidents today are caused by human errors”

Chief Executive of Aerospace and ZMP, Hisashi Taniguchi in a News Conference, commenting on their Drone Services to be provided by joint partnership company Aerosense

Sony had launched a Drone Services company (Deer, 2015, July 25) called Aerosense in partnership with Japanese robotics and automation company, ZMP.

MICO Wars - Why Sony’s Aerosense VTOL Drones will make US$82.6 million by 2020 - 25-08-2015 LHDEER

Their plan is to make money from providing Drone services to corporate and Enterprise clients as follows:

  • Aerial Surveillance
  • Cadastral Mapping Services
  • Plant Inspection services

These clients may need Drones to perform specific task but don’t want all the hassle of owning a drone. This means their potential client base is very wide:

  • Agriculture
  • Construction
  • Mining
  • Oil Exploration
  • Telecoms
  • Town Planning

However, I haven’t seen their drone in action. Until now!

Sony’s Aerosense Drones – Low-Maintenance Autonomous VTOL Drones

According to an article from the Wall Street Journal (Mochizuki, 2015), their drone has some interesting specs:

  • 2 Hours maximum flight time
  • 6 km/h (106 mph) maximum speed
  • 98 kg (22 lb) maximum laden weight

Most likely it can acts as both a surveillance drone as well as perform the function of delivering packages as part of its service offering. I suspect it might also have defensive capabilities as well (Matyszczyk, 2015) being as weapons can be mounted on drones.

CEO of Aerospace and ZMP, Hisashi Taniguchi, is projecting revenues of US$82.6 million (Y10 billion) in revenue by 2020, which based on this video below, is certainly possible.

More interestingly, these drones are VTOL (Vertical Takeoff and Landing); they take off vertically and then switch to forward motion via rotating the central propellers as shown in the video.

This versatile feature plus the fact that these drones fly autonomously without a human pilot makes them potentially very desirable to potential clients. They are low maintenance and can be programmed by the client to survey and inspect areas based on coordinates and possibly using image recognition software to spot certain features.

MICO Wars - Why Sony’s Aerosense VTOL Drones will make US$82.6 million by 2020 - 25-08-2015 LHDEER

No word on any collision avoidance technology or if they can work in groups or swarms, (Deer, 2015, May 14) something Amazon has been pursuing. However, they’ll have some difficulty with their business in the US of A (Deer, 2015, February 15) and Jamaica (Deer, 2015, August 14), as in both jurisdictions Aviation Authority doesn’t permit remote piloted autonomous drones.

Still, this is one amazing machine to watch in action and I certainly hope they achieve their aim of making profit from this service by 2020.


  1. Deer, L. (2015, August 14). JCAA Drones Regulations – Why GOJ Double-Standard suggest Commercial Drone Pilot Licenses are coming. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2015/08/JCAA-Drones-Regulations-GOJ-Double-Standard.html
  2. Deer, L. (2015, February 15). FAA’s Regulations for Drones – How UAS Benefit American Economy despite Restrictive FAA Regulations by 2016. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2015/02/FAA-Regulations-Drones-UAS-American-Economy.html
  3. Deer, L. (2015, July 25). Sony and ZMP to sell Drone Services – Why Aerosense makes sense if Sony Smartphone are Drone Processor Boards. Retrieved from  http://mythoughtsontechnologyandjamaica.blogspot.com/2015/07/Sony-ZMP-Aerosense-Drone-Services.html
  4. Deer, L. (2015, May 14). Amazon’s Prime Air Patent – How Swarm Intelligence pilots @Amazon Autonomous Drones via White Spaces Network with Call Center Agent Personal Touch. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2015/05/Amazon-Prime-Air-FAA-Swarm-Intelligence-Autonomous-Drones-White-spaces-Call-Center.html
  5. Matyszczyk, C. (2015, August 25). Watch Sony’s new drone take off like a chopper. Retrieved from http://www.cnet.com/news/watch-sonys-new-drone-take-off-like-a-chopper/
  6. Mochizuki, T. (2015, August 24). Sony Venture Unveils Drone Prototype. Retrieved from http://blogs.wsj.com/japanrealtime/2015/08/24/sony-venture-unveils-drone-prototype/




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