“We will focus initially on marketing fillets and trimmed, pan-ready wholefish for the local market. If the stocks are of sufficient supply, we will certainly explore export markets”
CEO of Rainforest Seafoods Ltd, Brian Jardim, commenting on the introduction of lionfish fillet
It took awhile, but it’s finally becoming a reality!
Rainforest Seafoods has finally decided that Lionfish (Collinder, 2016, December 4) are worth the trouble: Introducing lionfish fillet!
Launched last week, Rainforest Seafoods aren’t going after money, but apparently is in a benevolent mood to quote Brian Jardim: “…our focus is not to make high margins, but to create markets and sell product. By selling more product, we will be providing our fishermen with another revenue stream and that is our main goal”.
They’re helping fishermen to make money from lionfish instead of just eating them (Deer, 2014, April 16) as part the ‘Eat Them To Beat Them’ campaign jumpstarted by Dr Dayne Buddo and the UWI marine lab. Not to mention Jamaicans who might not want to be stung by the venomous barbs of the poisonous lionfish.
Good to note that Dr Buddo and pals, who have Rainforest Seafood help in rebuilding Parrotfish stocks via way of a ban (Deer, 2016, July 17) on the use of Parrotfish, are training assist Portland fishers to harvest offshore fish such as mahi mahi, kingfish and tuna. This is to help the Parrotfish stocks which are critical to the survival of the Coral Reef (Deer, 2016, May 12) rebuild.
Neither is this some gourmet style product; it’s being pitched a lower-priced fish fillet in the same category as fish back (Deer, 2016, June 27) made popular by Prime Minister Andrew Holness during the Press Briefing on Friday March 20th 2015 .
Sales are not projected to be high and may be driven by hotels on the north coast and Fast Food Restaurants, who have already taken a liking to Pork (Deer, 2015, December 13) and Curry Goat (Deer, 2016, July 25) in the form of Mother’s patties.
So Lionfish Patties form Mother’s anyone!?
- Collinder, A. (2016, December 4). Rainforest Seafoods to introduce lionfish fillet. Retrieved from http://www.jamaicaobserver.com/business/Rainforest-Seafoods-to-introduce-lionfish-fillet_82441
- Deer, L. (2014, April 16). National Lionfish Project reaps 66% reduction as NEPA’s MTIASIC suggests Commercial Lionfish Farming. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2014/04/national-lionfish-project-reaps-66.html
- Deer, L. (2015, December 13). Why Mother’s Pork Patty a hit in 2016 as Pork is now Popular. Retrieved from https://lindsworthdeer.wordpress.com/2015/12/13/why-mothers-pork-patty-a-hit-in-2016-as-pork-is-now-popular/
- Deer, L. (2016, July 17). How $1.25 million Rainforest Seafoods and UWI AHML FAD’s will protect ParrotFish, Coral Reef and Tourism. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2016/07/Rainforest-Seafoods-UWI-AHML-FAD-ParrotFish.html
- Deer, L. (2016, July 25). Why CARDI’s Small Ruminants Programme needed to wean Jamaica of Mutton Imports. Retrieved from https://lindsworthdeer.wordpress.com/tag/curry-goat/
- Deer, L. (2016, June 27). How Andrew Holness made Rainforest Seafood Fish Back a Sunday Menu Staple. Retrieved from https://lindsworthdeer.wordpress.com/2016/06/27/andrew-holness-fish-back/
- Deer, L. (2016, May 12). How a Parrotfish Ban with Lionfish replacement will save Coral Reefs. Retrieved from http://mythoughtsontechnologyandjamaica.blogspot.com/2016/05/Parrotfish-Ban-Lionfish-Coral-Reefs.html